Product

Track and Trace

An end-to-end serialization and track-and-trace product delivering complete, item-level supply chain visibility, seamlessly integrated with SAP.

Overview

What Is Our Track and Trace Product?

Global Supernova's Track and Trace product enables unique, item-level identification of your products across the entire supply chain, from the packaging line to the end customer. Built to integrate seamlessly with SAP, it captures every commissioning, aggregation, and movement event in real time, giving you a single source of truth for full product traceability.

Originally proven in the highly regulated pharmaceutical sector, where it supports serialization and reporting requirements from DRAP (Drug Regulatory Authority of Pakistan) and the FBR (Federal Board of Revenue), the product is also very useful in FMCG, where it strengthens brand protection and supply chain transparency.

Beyond compliance, Track and Trace helps track distributor territory, ensuring products are sold within their intended regions and giving you clear visibility into distribution across markets.

Why serialization matters

Item-Level Serialization Strengthens Product Traceability

Batch-level tracking identifies groups of products, while serialization identifies individual units. Capturing serialized events helps teams investigate product movements, support targeted recalls, and identify potential diversion.

Market-Specific Traceability Requirements

Configure serialization and reporting for the applicable product and market requirements. The implementation scope should reflect the relevant regulatory notifications and effective dates.

Counterfeit and Diversion Risk

Without item-level identification, counterfeit products can enter the supply chain undetected, and diverted stock is nearly impossible to trace back to its source.

No Visibility Into Distribution Territory

Without tracking where serialized units actually end up, cross-territory leakage goes unnoticed and distributor performance can't be measured market by market.

Our solution

Everything Track and Trace Covers

Multi-Level Serialization

Serialization at unit, bundle, carton, and pallet level with parent-child aggregation, so a single scan reveals everything packed inside.

Real-Time SAP Integration

Real-time, two-way integration with SAP keeps commissioning, aggregation, and shipment events reconciled against your system of record as they happen.

Full Supply Chain Traceability

Complete product traceability from the packaging line to the end customer, with every event logged and retrievable on demand.

Distributor Territory Tracking

Monitor and control regional distribution, ensuring products are sold within their intended territory and giving visibility into market-by-market performance.

Business impact

What Compliance and Brand Teams Gain

Regulatory Compliance

Configure serialization and reporting for the applicable product and market requirements, including DRAP and FBR requirements where they apply.

Powerful for FMCG

Protect your brand against counterfeits and gain end-to-end visibility of product movement across a fast-moving supply chain.

Distributor Territory Control

Curb cross-territory leakage and understand distribution performance market by market, backed by system-recorded evidence.

Complete Supply Chain Visibility

Every serialized event captured in real time and reconciled directly with SAP, giving your teams a single, trusted source of truth.

Why Global Supernova

Compliance-Grade Serialization That Also Protects Your Brand

Global Supernova built Track and Trace for pharmaceutical serialization and reporting requirements from DRAP and the FBR first, then extended the same platform to serve FMCG brand protection and distributor territory control, so it works whether your driver is regulation, counterfeiting risk, or channel management.

Built for DRAP & FBR Compliance

Originally proven in Pakistan's pharmaceutical sector against applicable serialization requirements, and equally effective for FMCG brand protection.

FAQ

Frequently Asked Questions

Track and trace serialization assigns a unique identifier to each unit, bundle, carton, and pallet, with parent-child aggregation, so every item can be traced individually across the supply chain from production to the end customer.

Serialization and track-and-trace reporting requirements from DRAP (Drug Regulatory Authority of Pakistan) and the FBR (Federal Board of Revenue) apply to pharmaceutical products. The implementation scope should reflect the relevant regulatory notifications and effective dates for your products.

Yes, the product is also very useful in FMCG, where it strengthens brand protection against counterfeits and gives full visibility into product movement across distribution.

Track and Trace maintains real-time, two-way integration with SAP, reconciling every commissioning, aggregation, and movement event against your system of record.

Yes, the product tracks distributor territory so you can ensure products are sold within their assigned regions and understand distribution performance market by market.

Get Complete, Item-Level Supply Chain Visibility

Request a demo to see serialization, aggregation, and real-time SAP integration running against your own products.

Request a Demo